Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Chicken Cage with Extension for Hens Ducks and Small Animals
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Galvanised Steel Garden Raised Bed 240x40x45 cm Weather Resistant Planter Box
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Galvanised Steel Garden Raised Bed 400x80x45 cm Weather Resistant Planter Box
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Galvanised Steel Garden Raised Bed 480x80x45 cm Weather Resistant Planter Box
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Galvanised Steel Garden Raised Bed 480x80x77 cm Weather Resistant Planter Box
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Galvanised Steel Garden Raised Bed 600x80x45 cm Weather Resistant Planter Box
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Galvanised Steel Log Storage Shed for Firewood Organiser 330x84x152 cm Anthracite
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Galvanised Steel Roof Panels 12 Pack Lightweight Durable Weather Resistant Anthracite
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Garden Adirondack Chair HDPE Weather Resistant Outdoor Patio Armchair Anthracite
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Garden Adirondack Chair with Detachable Footstool Weather-Resistant HDPE Anthracite
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Garden Bench Cushion Anthracite 100x50x3 cm Water-Resistant Oxford Fabric
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Garden Bench Cushion Anthracite 120x50x3 cm Water-Resistant Oxford Fabric
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Garden Bench Cushion Anthracite 150x50x3 cm Water-Resistant Oxford Fabric
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.
