Folding Garden Dining Set Solid Acacia Wood Table and Chairs Outdoor Furniture
Folding Garden Dining Set Solid Acacia Wood Table and Chairs Outdoor Furniture
LED Bathroom Mirror 60 cm Round with USB Interface and IP65 Waterproof Rating
Mosaic Bistro Table for Balcony Garden Coffee Table Ceramic Top Black Grey 61cm
Mosaic Bistro Table for Balcony Garden Coffee Table Ceramic Top Grey Orange 60cm
Rectangular Waterfall Pool Fountain Stainless Steel 60 cm for Pond and Pool Decor
Round Wall Mirror 60 cm Acrylic Crystal Rim Tempered Glass for Bathroom Living Room
Wall Mounted Range Hood 60 cm Stainless Steel 756 m³/h with LED Lights and Filters
White MDF Floating Wall Display Shelves Set of 2 for Books and Collectables
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.