Artificial Pre-lit Christmas Tree 210 cm Green with LED Lights and Thick Branches
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Artificial Pre-lit Christmas Tree 210 cm with 200 LEDs and Baubles for Indoor Outdoor
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Artificial Pre-lit Christmas Tree 240 cm Green 1300 Branch Tips LED Lights USB
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Artificial Pre-lit Christmas Tree 240 cm Green with LED Lights and Steel Base
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Artificial Pre-lit Christmas Tree 240 cm Green with LED Lights and Thick Branches
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Artificial Pre-lit Christmas Tree 90 cm Green with LED Lights and Basket
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Artificial Pre-lit Christmas Tree Nordmann Fir Green 150 cm with LED Lights
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Automatic Water Timer for Efficient Plant Irrigation with LCD Display and Accessories
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Baby Rocker Dinosaur Plush Toy Soft Comfortable Ride-On for Kids 12 Months Plus
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Bamboo and Canvas Deck Chair Adjustable Foldable for Garden Beach Camping
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Bamboo Garden Corner Sofa with Green Cushions for Outdoor Comfort and
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Bamboo Garden Lounge Set with Green Cushions Comfortable Outdoor Furniture
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Bamboo Garden Lounge Set with Green Cushions Modular Outdoor Furniture for Relaxation
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Bamboo Laundry Basket with Removable Liner and Handles for Home Organization
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Bamboo Laundry Basket with Removable Liner and Handles for Home Organization
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Barbed Wire Roll 100m Green Durable Powder-Coated Iron for Garden Security
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Bistro Chairs Set of 2 Cast Aluminium Weather Resistant Floral Design Green
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Bistro Set Garden Furniture Round Table and 2 Chairs Cast Aluminium Green
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Boxwood Ball Set 27 cm Artificial Topiary Balls for Indoor Outdoor Decor 2 pcs
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Boxwood Ball Set of 2 Artificial Topiary 35 cm Indoor Outdoor Decor
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.
