Wine Rack Storage Cabinet for 24 Bottles with Top Tray in White MDF and Wood
Wooden Bar Table White Sleek Design for Kitchen Dining Room Console Use
Wooden Bar Table White Solid Pine 60x60x110 cm Sturdy Frame for Dining and Parties
Wooden Batavia Bench Solid Mahogany Indoor Furniture Stylish White 98 cm
Wooden Batavia Bench Solid Mahogany Indoor Furniture White 123 cm Stylish Seating
Wooden Bathroom Cabinet White Floor Standing Storage with 2 Doors and 3 Shelves
Wooden Bed Drawers Set of 2 Under Bed Storage Solid Pine White Easy Glide Wheels
Wooden Bed Drawers Set of 4 Under Bed Storage Solid Pine White Easy Glide Wheels
Wooden Bed Drawers Set of 4 Under Bed Storage Solid Pine White Easy Glide Wheels
Wooden Bed Frame Solid Pine White 92×187 cm AU Single Size Sturdy Headboard
Wooden Bed Frame Solid Pine White Double Size 137×187 cm Sturdy Headboard
Wooden Bed Frame Solid Pine White Queen Size 153×203 cm Sturdy Headboard
Wooden Bed Frame White Solid Pine 137×187 cm Double Size Sturdy Slats
Wooden Bed Frame White Solid Pine 153×203 cm AU Queen Size Sturdy Slats
Wooden Bed Frame White Solid Pine 183×203 cm King Size Sturdy Slats Assembly Required
Wooden Bed Frame White Solid Pine 92×187 cm Single Size for Small Spaces
Wooden Bed Frame White Solid Pine 92×187 cm Single Size Sturdy Headboard
Wooden Bed Frame White Solid Pine 92×187 cm Sturdy Durable Bedroom Furniture
Wooden Bed Frame White Solid Pine Double Size 137×187 cm Sturdy Durable Design
Wooden Bed Frame White Solid Pine Double Size 137×187 cm Sturdy Slats
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.