Bookshelf Boards Set of 4 Grey Engineered Wood Storage Shelves 80x30x1.5 cm
Bookshelf Boards Set of 4 High Gloss Black Engineered Wood Storage Shelves
Bookshelf Boards Set of 4 High Gloss Grey Engineered Wood Storage Solution
Bookshelf Boards Set of 4 High Gloss White Engineered Wood Storage Solution
Bookshelf Boards Set of 8 Concrete Grey Engineered Wood Storage Solution 80×30 cm
Bookshelf Boards Set of 8 White Engineered Wood Storage Shelves 80x30x1.5 cm
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.